| MASTER OF BUSINESS ADMINISTRATION | |
| Course Outcomes | |
| Semester: 1 | |
| COs | Management Concepts and Organizational Behavior (19IMG21C1) |
| 19IMG21C1.1 | Define various aspects & key factors of organizational behavior. |
| 19IMG21C1.2 | Understand the culture and dimensions of various organizations. |
| 19IMG21C1.3 | Apply motivational and leadership theories to resolve problems of organizations. |
| 19IMG21C1.4 | Classify the contribution of disciplines, approaches, challenges, opportunities of OB and behavior of individuals. |
| COs | Managerial Economics (19IMG21C2) |
| 19IMG21C2.1 | Define the basic elements of managerial economics. |
| 19IMG21C2.2 | Understand the role of economics in making effective managerial decisions along with the business environment. |
| 19IMG21C2.3 | Apply economic theories and models for real-life business situations and problems |
| 19IMG21C2.4 | Analyze the impact of economic factors on business operations, market dynamics, price strategies, and profitability. |
| COs | Accounting For Managers (19IMG21C3) |
| 19IMG21C3.1 | Define the fundamental concepts of an accounting system and their application. |
| 19IMG21C3.2 | Describe the concepts of an accounting system. |
| 19IMG21C3.3 | Apply accounting principles and techniques to solve business problems. |
| 19IMG21C3.4 | Analyze finanial statements and financial information’s to make decisions. |
| COs | Business Statistics and Analytics (19IMG21C4) |
| 19IMG21C4.1 | Recall the basic concepts & terminologies of business statistics & analytics. |
| 19IMG21C4.2 | Describe the different types of statistical analysis with their applications. |
| 19IMG21C4.3 | Apply various statistical methods and techniques used for solving business problems. |
| 19IMG21C4.4 | Analyze the data sets and patterns business statistics & analytics. |
| COs | Operations Management (19IMG21C5) |
| 19IMG21C5.1 | Define concepts and terminologies of operations management. |
| 19IMG21C5.2 | Understand the roles and challenges of operations management in the current business environment. |
| 19IMG21C5.3 | Apply the techniques for effective utilization of operational resources to produce good quality products at competitive prices. |
| 19IMG21C5.4 | Analyze the key factors and their interdependence in design of effective operating systems. |
| COs | Computer Fundamentals and office Automation tools (19IMG21C6) |
| 19IMG21C6.1 | Define the basic functionalities of computer fundamentals and office automation tools. |
| 19IMG21C6.2 | Explain the characteristics, capabilities, limitations, applications, and topologies of the Internet. |
| 19IMG21C6.3 | Demonstrate Various Applications of MS Office and the Internet in Businesses. |
| 19IMG21C6.4 | Categorize various commands and concepts of the Internet and MS Office. |
| COs | Business Environment (19IMG21C7) |
| 19IMG21C7.1 | Define the concept of Business Environment, its significance, and nature. |
| 19IMG21C7.2 | Understand and explain the changing dimensions of business laws and their impact on business. |
| 19IMG21C7.3 | Apply the knowledge of industrial policies for skill development in start-ups and the MSME sector. |
| 19IMG21C7.4 | Analyze the current industrialization trends and India’s competitiveness in the world economy. |
| COs | Business Communication Skills (19IMG21D1) |
| 19IMG21D1.1 | Define key terms and terminology related to business communication. |
| 19IMG21D1.2 | Describe the principles underlying effective business communication. |
| 19IMG21D1.3 | Demonstrate effective oral communication skills through presentations, meetings, and negotiations. |
| 19IMG21D1.4 | Analyze the barriers to effective communication and propose strategies to overcome them. |
| Semester: 2 | |
| COs | Financial Management (19IMG22C1) |
| 19IMG22C1.1 | Define key financial management concepts and terminologies. |
| 19IMG22C1.2 | Describe the different tools used in financial management. |
| 19IMG22C1.3 | Demonstrate the different methods and models of financial management to solve business problems. |
| 19IMG22C1.4 | Analyze the various financial management techniques to make decisions. |
| COs | Marketing Management (19IMG22C2) |
| 19IMG22C2.1 | Define the various aspects of Marketing Management. |
| 19IMG22C2.2 | Understand the market issues, consumer behavior and their decision making process. |
| 19IMG22C2.3 | Apply knowledge of contemporary marketing trends and issues to develop innovative marketing approaches. |
| 19IMG22C2.4 | Analyze the various segments, targets and positions of marketing management. |
| COs | Human Resource Management (19IMG22C3) |
| 19IMG22C3.1 | Define the concepts and scope of Human Resource Management. |
| 19IMG22C3.2 | Understand the relevance of HRM in the organizations. |
| 19IMG22C3.3 | Apply HRM practices and strategies in real-world situations. |
| 19IMG22C3.4 | Analyze the contemporary issues,performance and incentive plans in human resource management. |
| COs | Business Research Methods (19IMG22C4) |
| 19IMG22C4.1 | Define the concepts and scope of business research. |
| 19IMG22C4.2 | Understand different types of research and their relevance in business research. |
| 19IMG22C4.3 | Apply different statistical tools in business research. |
| 19IMG22C4.4 | Analyze the various appropriate methodologies of business research to enhance the quality of research. |
| COs | IT infrastructure Management (19IMG22C5) |
| 19IMG22C5.1 | Define the basic functionalities/Terminology of IT Infrastructure. |
| 19IMG22C5.2 | Describe the fundamentals of IT Technology, Network Technology, Business Intelligence and Cyber Security that support IT Infrastructure Management. |
| 19IMG22C5.3 | Apply Various Information Techniques used in business management. |
| 19IMG22C5.4 | Analyze The Relationship between various businesses and Information technology Technique for Innovative Solutions. |
| 19IMG22C5.5 | Justify The various IT and Web Designing tools used in Business Management. |
| 19IMG22C5.6 | Develop new Ideas to grow Business Management with the help of Web Designing tools. |
| COs | Comprehensive Viva -Voce (19IMG22C6) |
| 19IMG22C6.1 | Recall the content related to various courses. |
| 19IMG22C6.2 | Understand problem solving skills and theoretical knowledge about the courses. |
| 19IMG22C6.3 | Apply the ability to present content about the various courses. |
| 19IMG22C6.4 | Outline the various topics, issues and concepts during oral presentation before the evaluation committee. |
| COs | Elements of Banking (16COMF3) |
| 16COMF3.1 | Define the elements of banking system as an industry and economic system. |
| 16COMF3.2 | Understand the structure and regulations governing banking operations. |
| 16COMF3.3 | Apply banking principles to know customer needs and recommend appropriate banking products and services. |
| 16COMF3.4 | Analyze the impact of monetary policy and regulatory changes on banking operations. |
| COs | Disaster Management-1 (16POLO1) |
| 16POLO1.1 | Define objective , fundamental aspects of disaster management. |
| 16POLO1.2 | Understand mitigation efforts ,scope & approaches of disaster management |
| 16POLO1.3 | Application of communication and control centre for better disaster management . |
| 16POLO1.4 | Analyze various methods of relief aid for Flood cycle and earthquake. |
| COs | Entrepreneurship (19IMG22D1) |
| 19IMG22D1.1 | Define the concept of entrepreneurship and its theories. |
| 19IMG22D1.2 | Understand the creative process of opportunity identification and screening for business ideas. |
| 19IMG22D1.3 | Apply techniques to test a business model to ensure its viability. |
| 19IMG22D1.4 | Analyze the financial framework and business plans of Entrepreneurship. |
| Semester: 3 | |
| COs | Strategic Management (20IMG23C1) |
| 20IMG23C1.1 | Define key strategic management concepts. |
| 20IMG23C1.2 | Understand the components of a strategic management and strategies. |
| 20IMG23C1.3 | Apply the knowledge of strategic management methods in decision making. |
| 20IMG23C1.4 | Analyze strategic management techniques to examine strategic alternatives to make decisions.. |
| COs | Corporate Laws (20IMG23C2) |
| 20IMG23C2.1 | Define legal aspects of the laws affecting businesses. |
| 20IMG23C2.2 | Understand legal principles & documents used in corporate laws. |
| 20IMG23C2.3 | Apply legal reasoning to advice clients on compliance with corporate laws and regulations. |
| 20IMG23C2.4 | Analyze case law and act to identify precedents and legal interpretations relevant to corporate law matters. |
| COs | Operations Research (20IMG23C3) |
| 20IMG23C3.1 | Define the fundamental concepts and principles of Operation Research. |
| 20IMG23C3.2 | Explain the scope and role of Operation Research in managerial decision making. |
| 20IMG23C3.3 | Apply critical thinking and problem solving skills and techniques to solve real world problems in the field of Operation Research. |
| 20IMG23C3.4 | Analyze complex systems and decision making process to identify areas for optimization and improvements in Operation Research. |
| COs | Summer Training Report (20IMG23C4) |
| 20IMG23C4.1 | Identify various management fields for practical training to enhance employability skills. |
| 20IMG23C4.2 | Understand the process to make reports and presentation to enhance communication skills. |
| 20IMG23C4.3 | Apply management knowledge to solve business problems. |
| 20IMG23C4.4 | Analyze the ability of learning skills to be job ready with real corporate exposure. |
| COs | Principles of Economics (16ECOO2) |
| 16ECOO2.1 | Define the economic system and central economic problems. |
| 16ECOO2.2 | Describe the economic status of India Before and after Independence. |
| 16ECOO2.3 | Apply economic knowledge to get rid of social problems like over population, poverty, inflation and unemployment etc. |
| 16ECOO2.4 | Analyze various trends and patterns of production & productivity. |
| COs | Management of Industrial Relations (21IMG23GH4) |
| 21IMG23GH4.1 | Define the conceptual and practical aspects of industrial relation and trade union. |
| 21IMG23GH4.2 | Understand the basic forms of participation in industrial relation tribunals and trade union. |
| 21IMG23GH4.3 | Apply the provisions of different industrial acts in industrial relations. |
| 21IMG23GH4.4 | Analyze various current trends and emerging trends in industrial relations. |
| COs | Strategic Human Resource Management (21IMG23GH5) |
| 21IMG23GH5.1 | Define the concept and scope of strategic human resource management. |
| 21IMG23GH5.2 | Understand the significance of strategic contribution of human resource management to organizational growth. |
| 21IMG23GH5.3 | Apply the strategic tools and techniques for organizational growth. |
| 21IMG23GH5.4 | Analyze strategic human resource management approaches in the Indian context. |
| COs | Indian Financial System and Financial Markets (21IMG23GF1 ) |
| 21IMG23GF1 .1 | List the structure and components of the Indian financial system. |
| 21IMG23GF1 .2 | Understand the roles, functions and process played by Indian financial system. |
| 21IMG23GF1 .3 | Demonstarte regulatory framework and policies governing the Indian financial system. |
| 21IMG23GF1 .4 | Analyze the mechanism & regulations of Indian financial system and market. |
| COs | Project Management (21IMG23GF2) |
| 21IMG23GF2.1 | Define key concepts of project management. |
| 21IMG23GF2.2 | Understand project management frameworks, methodologies, and best practices. |
| 21IMG23GF2.3 | Apply project management techniques to initiate, plan, execute, monitor, and control projects. |
| 21IMG23GF2.4 | Analyze project requirements and constraints to identify potential risks and dependencies. |
| COs | E-Governance and Framework of ICT (21IMG23GT3) |
| 21IMG23GT3.1 | Define The basic terminology and functionality of e-government With challenges. |
| 21IMG23GT3.2 | Describe the fundamental concepts like e-governance frameworks, models, phases, and policies that are helpful in business management. |
| 21IMG23GT3.3 | Apply the technical and management skills involved in implementing e-governance projects. |
| 21IMG23GT3.4 | Analyze Various e-governance models, policies, and technologies for the enhancement of the business. |
| COs | Enterprise Resource Planning (21IMG23GT5) |
| 21IMG23GT5.1 | Define basic terms used in ERP syaytem with its advantages and pitfalls. |
| 21IMG23GT5.2 | Describe the basic use of enterprise software and its role in integrating business functions. |
| 21IMG23GT5.3 | Apply ERP implementation strategies to run any kind of business. |
| 21IMG23GT5.4 | Analysis various ERP modules for quality management in a business organisation. |
| COs | Business Analytics (21IMG23GB1) |
| 21IMG23GB1.1 | Define the fundamental concepts, types, and characteristics of business analytics. |
| 21IMG23GB1.2 | Understand various analytics such as business analytics, financial analytics and human resource analytics etc. |
| 21IMG23GB1.3 | Apply various tools, techniques and model which support business decision making. |
| 21IMG23GB1.4 | Analyze complex business data to generate strategic insights and recommendations with the decision-making process. |
| COs | Predictive Business Analytics (21IMG23GB4) |
| 21IMG23GB4.1 | Recall the fundamental concepts and terminology related to predictive business analytics. |
| 21IMG23GB4.2 | Explain the principles and theories underlying predictive analytics for business decision-making. |
| 21IMG23GB4.3 | Apply statistical methods and algorithms to analyze data and build predictive models. |
| 21IMG23GB4.4 | Analyze the quality and relevance of data for predictive analytics. |
| COs | Customer Relationship Management (21IMG23GM2) |
| 21IMG23GM2.1 | Define the concept and principles of CRM. |
| 21IMG23GM2.2 | Explain ethical & legal practice ,technologies ,sales & services objectives of CRM |
| 21IMG23GM2.3 | Demonstrate various customer services of CRM to enhance the overall customer experience . |
| 21IMG23GM2.4 | Analysis of the various customer relationship assessments in the CRM system . |
| COs | Services Marketing (21IMG23GM3) |
| 21IMG23GM3.1 | Recall key concepts and terminologies used in service marketing. |
| 21IMG23GM3.2 | Understand the service marketing strategies. |
| 21IMG23GM3.3 | Apply service marketing concepts in decision making. |
| 21IMG23GM3.4 | Analyze the service marketing tools used in real-world . |
| COs | Project Management (21IMG23GO1) |
| 2IMG23GO1.1 | Define role and responsibilities ,planning ,organizing ,controlling,skills of the project manager. |
| 21IMG23GO1.2 | Explain the risk ,importance ,scope and function of project management. |
| 2IMG23GO1.3 | Apply various methods for estimation time,costs and resources of projects. |
| 21IMG23GO1.4 | Analyze the technical management in a feasibility report of different financing options in projects. |
| COs | Total Quality Management(21IMG23GO2) |
| 21IMG23GO2.1 | Describe fundamental concepts and significance of Total Quality Managemment. |
| 21IMG23GO2.2 | Explain all the Principles, Theories, Tools, Policies, Standards, Techniques, Charts used in Total Quality Management. |
| 21IMG23GO2.3 | Apply the knowledge to control the quality in manufacturing and service sector. |
| 21IMG23GO2.4 | Illustrate various approaches for quality management, Control, and improvement. |
| Semester: 4 | |
| COs | B2B Marketing (20IMG24C1) |
| 20IMG24C1.1 | Define basic aspects and terminology of B2B Marketing. |
| 20IMG24C1.2 | Understand the applications, challenges and dynamic environment of B2B marketing, including the unique nature of organizational buying behavior. |
| 20IMG24C1.3 | Apply a systematic approach, strategies and structure to effectively serve the B2B market. |
| 20IMG24C1.4 | Analyze a business marketing plan that mainly targets business customers. |
| COs | CSR and Business Ethics (20IMG24C2) |
| 20IMG24C2.1 | Define basic concepts & terminology of CSR. |
| 20IMG24C2.2 | Understand values, norms, beliefs & social responsibility of business. |
| 20IMG24C2.3 | Apply various standards ,ethical codes & laws in business . |
| 20IMG24C2.4 | Analyze the value -driven management system with its social & environmental responsibility . |
| COs | Project Report (20IMG24C3) |
| 20IMG24C3.1 | Identify various management research topic/area for projects. |
| 20IMG24C3.2 | Understand the process to carry out research in written format, results and conclusion with reference to existing literature. |
| 20IMG24C3.3 | Apply management knowledge to solve industrial problems. |
| 20IMG24C3.4 | Analyze ethical practices and analysis tools used for project writing. |
| 20IMG24C3.5 | Justify the research findings to the agreed area of research. |
| 20IMG24C3.6 | Develop a comprehensive project report that presents all aspects clearly. |
| COs | Comprehensive Viva -Voce (20IMG24C4) |
| 20IMG24C4.1 | Recall the content related to various courses. |
| 20IMG24C4.2 | Understand problem solving skills and theoretical knowledge about the courses. |
| 20IMG24C4.3 | Apply the ability to present content about the various courses. |
| 20IMG24C4.4 | Outline the various topics, issues and concepts during oral presentation before the evaluation committee. |
| COs | Training and Development (21IMG24GH2) |
| 21IMG24GH2.1 | Define various concepts and terminologies of training and development. |
| 21IMG24GH2.2 | Understand the role and psychology of the learning processes. |
| 21IMG24GH2.3 | Apply various training and group building methods used in training and development. |
| 21IMG24GH2.4 | Categorize different issues of training and development. |
| COs | Managing Interpersonal and Group Processes (21IMG24GH3) |
| 21IMG24GH3.1 | Define the concepts of group dynamic and group cohesiveness in managing interpersonal and group processes. |
| 21IMG24GH3.2 | Understand various aspects of interpersonal and group processes in organizations. |
| 21IMG24GH3.3 | Apply different techniques and models used in group decision making. |
| 21IMG24GH3.4 | Analyze the inter-group relations, its conflicts and negotiations in managing interpersonal and group processes. |
| COs | Insurance and Risk Management (21IMG24GF1) |
| 21IMG24GF1.1 | Define fundamental and regulatory framework of insurance sector. |
| 21IMG24GF1.2 | Understand the principles and regulations governing insurance operations. |
| 21IMG24GF1.3 | Apply risk assessment techniques to identify potential risks for individuals or organizations. |
| 21IMG24GF1.4 | Analyze the financial impact of risks and cost-benefit of insurance coverage. |
| COs | Management of Financial Services (21IMG24GF2) |
| 21IMG24GF2.1 | list different types of financial services available in the market. |
| 21IMG24GF2.2 | Describe the features and characteristics of various financial services. |
| 21IMG24GF2.3 | Apply knowledge of financial services suitable for financial solutions for specific customer needs. |
| 21IMG24GF2.4 | Analyze the impact of regulatory changes and emerging technologies on financial services. |
| COs | Information Security and Cyber Laws (21IMG24GT2) |
| 21IMG24GT2.1 | Define various security laws and legal issues of Information Security. |
| 21IMG24GT2.2 | Describe various laws of Cybercrime. |
| 21IMG24GT2.3 | Demonstrate Various Policies & Techniques for Cyber Security Applications. |
| 21IMG24GT2.4 | Analyze Various Cyber Crimes and Cyber Forensic Algorithms for Cyber Security. |
| COs | Systems Analysis and Design (21IMG24GT3) |
| 21IMG24GT3.1 | Define The basic functionalities & Terminology of System Analysis & Design. |
| 21IMG24GT3.2 | Explain Various concepts and Methods of System Analysis & Design. |
| 21IMG24GT3.3 | Apply System Analysis Design tools and Techniques that help development of software in business management. |
| 21IMG24GT3.4 | Analyze Various System Analysis Design techniques and Interact with them to grow Business Management. |
| COs | Information Economics and its applications (21IMG24GB3) |
| 21IMG24GB3.1 | Define various terminologies of information economics. |
| 21IMG24GB3.2 | Understand adverse selection, lemons problem, and probable solutions in the context of information economics. |
| 21IMG24GB3.3 | Apply the principles of mechanism design used in Information Economics. |
| 21IMG24GB3.4 | Analyze degrees of price discrimination, screening in competitive insurance markets, and monopoly screening in insurance markets. |
| COs | Mathematical Statistics (21IMG24GB4) |
| 21IMG24GB4.1 | Recall basic statistical concepts, definitions, and formulas related to probability and statistics. |
| 21IMG24GB4.2 | Explain the principles and theories underlying statistical concepts. |
| 21IMG24GB4.3 | Apply statistical concepts to real-world scenarios and business case studies. |
| 21IMG24GB4.4 | Analyze the validity, reliability of statistical results and compare different statistical methods and their applications. |
| COs | Integrated Marketing Communication (21IMG24GM1) |
| 21IMG24GM1.1 | Define the conceptual aspects of integrated marketing communication. |
| 21IMG24GM1.2 | Understand various marketing cues. |
| 21IMG24GM1.3 | Demonstrate various kinds of media and issues related to marketing. |
| 21IMG24GM1.4 | Analyze the wider issues, dimensions and budgeting of integrated marketing communication. |
| COs | Sales and Distribution Management (21IMG24GM4) |
| 21IMG24GM4.1 | Define key concept of sales and distribution management and theories of selling. |
| 21IMG24GM4.2 | Describe time management and the process of managing the sales force. |
| 21IMG24GM4.3 | Determine the process of sales controlling and management. |
| 21IMG24GM4.4 | Select appropriate distribution channel and analyze partnering channel relationship |
| COs | Transportation Management (21IMG24GO1) |
| 21IMG24GO1.1 | Define the fundamental concepts and principles of transportation management. |
| 21IMG24GO1.2 | Understand the characteristics, advantages, regulations and compliance requirements of different transportation modes. |
| 21IMG24GO1.3 | Apply transportation management systems (TMS) for effective planning and execution of transportation operations. |
| 21IMG24GO1.4 | Analyze the efficiency and effectiveness of transportation operations. |
| COs | Warehouse Management & Inventory Control (21IMG24GO3) |
| 21IMG24GO3.1 | Define warehouse management concept & various functions of warehouse inventory control . |
| 21IMG24GO3.2 | Understand which factors influence making or buying decisions and ecamine ISO standard. |
| 21IMG24GO3.3 | Apply various methods and techniques used for material handling and equipment handling in warehouse management . |
| 21IMG24GO3.4 | Classify various types of inventories . |
Admission Enquiry: 08684000891/892/893/906, 09654292946
GANGA INSTITUTE OF TECHNOLOGY AND MANAGEMENT
'A' Grade Institute Accredited by NAAC
Autonomous Institute
Approved by AICTE, New Delhi & Affiliated to Maharshi Dayanand University, Rohtak
Recognized under section 2(f) of UGC Act , 1956
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